Automotive Technology Show 2027 · Sinsheim

The nextgeneration ofvehicles.

Automotive Technology Show 2027 will bring together the engineering communities shaping passenger cars, commercial vehicles, off-highway machines and defence vehicles — with OEM, Tier 1 and engineering visitors welcome. Join us in Sinsheim on 12–13 October 2027.

12–13 October 2027 Sinsheim, GermanyExhibitor enquiries now open

Celebrating a milestone

Celebrating 30 years
of automotive innovation.

As b-plus marks three decades of engineering progress, we celebrate its contribution to automotive technology and the wider engineering community.

b-plus 30-year anniversary banner

Automotive Technology Show 2027

One event.
Four vehicle sectors.

A focused meeting place for vehicle developers, technology providers and engineering teams working across the complete mobility and vehicle-development ecosystem.

01

Automotive

Passenger vehicles, EVs, connected vehicles and next-generation vehicle platforms.

02

Commercial Vehicles

Trucks, buses, fleets and the technologies transforming commercial mobility.

03

Off-Highway

Construction, agriculture, industrial machines and specialist vehicle applications.

04

Defence Vehicles

Vehicle platforms, electronics, sensing, autonomy, testing and validation.

OEM · Tier 1 · Engineering visitors welcome

Meet the companies and specialists developing technology for the vehicles of tomorrow.

2027 technology focus

From intelligence
to validation.

The 2027 programme and exhibition will focus on the technologies transforming vehicle development across every sector.

AIADASSoftware-Defined VehiclesAutonomous VehiclesVehicle SafetySimulation

Three connected tracks

Engineering mobility,
end to end.

01

ADAS & Safety

Scenario-based testing, Euro NCAP readiness, validation and engineering for tomorrow’s standards.

02

Autonomous Driving

Data lifecycle, recording, analytics, simulation and the algorithms powering next-generation autonomy.

03

AI & Software-Defined Vehicles

Automotive Ethernet, TSN, zonal compute and secure, scalable software-defined ecosystems.

Industry experts

Meet the speakers.

Technical leaders sharing practical insight across vehicle data, validation, simulation, networking and AI.

Dr. Reinhard Ernst
ZF

Dr. Reinhard Ernst

Senior Engineering Manager – Head of Validation ADAS

Read profile

Leads ADAS Development Solutions and Analytics at ZF, driving state-of-the-art methodologies for ADAS engineering, validation and data analytics.

Full bio & abstract
Frank Kraemer
IBM

Frank Kraemer

Systems Architect

Read profile

Specialist in enterprise data strategy for autonomous driving, AI and full-stack software-defined computing.

Full bio & abstract
Mara Schmidt
IPG Automotive

Mara Schmidt

Senior Vice President & Chief Consulting Officer

Read profile

Helps organisations accelerate virtual vehicle development, optimise engineering processes and unlock value through simulation and smart testing.

Full bio & abstract
Marius Reuther
b-plus Automotive

Marius Reuther

CEO

Read profile

Leads data-driven software and validation solutions for ADAS and autonomous driving, spanning AI analytics, cloud data management and Hardware-in-the-Loop testing.

Full bio & abstract
Diego Sánchez
ASAM e.V.

Diego Sánchez

Technology Manager

Read profile

Automotive validation and data-management specialist with more than a decade of experience in HIL testing, E/E control units, supplier coordination and product quality.

Full bio & abstract
Ahmed YOUSIF
Valeo

Ahmed YOUSIF

Senior Expert System Simulation

Read profile

Explores virtual worlds, artificial intelligence and automotive simulation to support safer autonomous driving.

Full bio & abstract
Dr.-Ing. Christian Gutenkunst
AVL

Dr.-Ing. Christian Gutenkunst

Global Product Manager for ADAS/AD Solutions

Read profile

Specialises in validation methodologies, toolchain integration and real-world testing of advanced driver assistance and automated driving systems.

Full bio & abstract
Robby Gurdan
TSN Systems

Robby Gurdan

Founder & Managing Director (CTO)

Read profile

Oversees product development, technical consulting and customer projects for leading automotive technology companies.

Full bio & abstract
Stephen Lernout
Deontic

Stephen Lernout

Co-founder & CEO

Read profile

Builds safe-autonomy tooling for physical AI and automated driving.

Full bio & abstract
Dr. Bertold Huber
GeneSys Elektronik

Dr. Bertold Huber

Founder & Managing Director

Read profile

Co-founder of GeneSys and specialist in gyroscopic instruments, metrology, automotive testing and advanced sensor technologies.

Full bio & abstract
Klaas Ebel
measX

Klaas Ebel

Director Vehicle Safety

Read profile

Automotive safety specialist with experience across OEM teams and numerical crash-test simulation.

Full bio & abstract
Philippe Käufer
Vector Informatik

Philippe Käufer

Business Development Engineer

Read profile

Specialises in engineering platforms, hardware access and continuous validation in modern CI/CD workflows.

Full bio & abstract
Iago Alvarez
Technica Engineering

Iago Alvarez

Lead Engineer & Product Owner

Read profile

Lead Engineer and co-author of FLYNC, specialising in Ethernet switches, QoS/TSN and automotive system engineering.

Full bio & abstract
Matthias Schöberl
AB Dynamics

Matthias Schöberl

Sales Manager – DACH

Read profile

Supports durability and ADAS testing programmes and helps customers adopt driverless testing technology to improve safety, accuracy and efficiency.

Full bio & abstract
Andreas Weber
ETAS GmbH

Andreas Weber

Product Manager

Read profile

Product Manager for secure Automotive Ethernet networking, firewalls and intrusion detection and prevention systems, with more than a decade of expertise in vehicle cybersecurity and E/E architectures.

Full bio & abstract
Martin Herrmann
IPG Automotive

Martin Herrmann

Senior Business Development Manager

Read profile

Designs simulation-based development and testing solutions for automated driving, scenario-based testing and data-driven development.

Full bio & abstract
Alexander Suarez Garcia de Leon
MESSRING

Alexander Suarez Garcia de Leon

Sales Expert – Active Safety

Read profile

Supports MESSRING’s vision of safer mobility through reliable active-safety testing and validation.

Full bio & abstract
Felix Ottofuelling
Intrepid Control Systems

Felix Ottofuelling

Business Development

Read profile

More than 15 years in testing and validation of vehicle networks including CAN, LIN, FlexRay and Automotive Ethernet.

Full bio & abstract
Steffen Gugenhan
Star Electronics GmbH & Co. KG

Steffen Gugenhan

Manager Products

Read profile

Drives automotive product solutions with extensive leadership experience in product management and embedded-system development.

Full bio & abstract
Sebastian Geißler
Digitalwerk

Sebastian Geißler

Senior Developer

Read profile

An architect behind the ADTF framework, shaping its evolution for more than a decade.

Full bio & abstract
Marcel Bachmann
COMPREDICT

Marcel Bachmann

Product Manager

Read profile

Builds DataPilot, helping OEMs and Tier-1s turn raw vehicle measurement data into analysis-ready datasets.

Full bio & abstract
Christoph Loytved
COMPREDICT

Christoph Loytved

Product Manager

Read profile

Leads the Tire and Brake Wear Virtual Sensor and brings a background in automotive data science.

Full bio & abstract
Michael Liebelt
b-plus Technologies

Michael Liebelt

Head of Support / SerDes Expert

Read profile

Combines hardware and software expertise in SerDes, camera configuration and MDILink projects.

Full bio & abstract
Bastian Schumacher
b-plus Automotive

Bastian Schumacher

Product Manager

Read profile

Technology and product leader with more than 17 years across automotive, cloud and startup environments.

Full bio & abstract
Adrian Bertl
b-plus Group

Adrian Bertl

Head of Profit Centre Tools

Read profile

Oversees b-plus Data Platforms, Interfaces and Networking divisions.

Full bio & abstract

Expo floor

Meet the exhibitors.

Discover the organisations turning advanced automotive technology into working systems.

AB Dynamics

About the exhibitor

Global automotive test and verification solutions for safer, more efficient and sustainable vehicles.

View profile

Annotate Vehicle

About the exhibitor

Cloud-based AI annotation for faster, more cost-efficient ADAS development and validation.

View profile

ASAM

About the exhibitor

An international community creating standards for interoperable automotive-development and testing toolchains.

View profile

Aukua Systems

About the exhibitor

High-performance Automotive Ethernet test instruments for validating networks under real-world conditions.

View profile

b-plus

About the exhibitor

International engineering partner for vehicle-development hardware and software solutions.

View profile

CATANA Corporation

About the exhibitor

Real-time, high-speed lossless compression for data-intensive automotive and industrial applications.

View profile

COMPREDICT

About the exhibitor

Physics-informed virtual sensors that turn high-frequency time-series data into trusted physical signals.

View profile

CONiX

About the exhibitor

Flexible, scalable test-fleet management for individual vehicles and globally distributed fleets.

View profile

Deontic

About the exhibitor

AI-powered regulatory-compliance intelligence for the rapidly evolving mobility industry.

View profile

DUNASYS

About the exhibitor

Embedded networks, IoT, telematics and data-logging solutions for mobility and demanding engineering sectors.

View profile

Embicas

About the exhibitor

Independent embedded-data and logging expertise built on years of successful automotive collaboration.

View profile

EVOCON Studio

About the exhibitor

Engineering and product development from initial concept through industrialisation and series production.

View profile

GeneSys Elektronik

About the exhibitor

Customised high-performance sensor and measurement systems combining GNSS, inertial, optical and laser technologies.

View profile

Intrepid Control Systems

About the exhibitor

Advanced vehicle-network hardware and software for automotive, heavy-duty and industrial applications.

View profile

IPG Automotive

About the exhibitor

Simulation software, hardware and consulting for realistic virtual vehicle testing and validation.

View profile

Klaric GmbH & Co. KG

About the exhibitor

Precision measurement and testing technology for current, voltage and temperature across low- and high-voltage vehicle applications.

View profile

measX

About the exhibitor

Measurement and testing systems, data-management applications and analysis solutions for engineering teams.

View profile

MESSRING

About the exhibitor

Global leader in passive vehicle safety and innovative crash-test technology, with an expanding portfolio of active-safety solutions.

View profile

MOBIAS Mobility

About the exhibitor

Advanced testing, measurement and validation solutions for ADAS and autonomous-driving applications.

View profile

NETLion

About the exhibitor

Automotive Ethernet media converter and TAP for development, measurement, analysis and ECU flashing.

View profile

OXTS

About the exhibitor

High-precision inertial navigation and LiDAR localisation for vehicle testing where GNSS is unreliable.

View profile

PEAK – HMS Networks

About the exhibitor

Hardware, software and services for connecting, analysing and controlling automotive and industrial networks.

View profile

Qorix

About the exhibitor

Robust, scalable automotive middleware for the transition to software-defined vehicles.

View profile

Reis Elettronica

About the exhibitor

Experienced Italian import-export partner with a strong product portfolio and dedicated customer support.

View profile

RN Embedded

About the exhibitor

Embedded-system distribution, engineering support and services for automotive electronics and industrial automation.

View profile

Star Corporation

About the exhibitor

Interdisciplinary consulting, automotive, electronics and engineering expertise for successful product development.

View profile

Technica Engineering

About the exhibitor

Automotive Ethernet, E/E and software-defined-vehicle solutions supporting OEMs worldwide as part of KPIT.

View profile

TechTeal

About the exhibitor

Automotive Ethernet and Time-Sensitive Networking expertise, test solutions and data-logging technology.

View profile

The MAX

About the exhibitor

A technology demonstrator for complete sensor-data acquisition, distribution, analysis and fleet management.

View profile

TSN Systems

About the exhibitor

Measurement and analytics tools for time-sensitive networks and automotive E/E development.

View profile

X2E

About the exhibitor

Scalable automotive data-logging systems delivering data rates of up to 32 Gbit/s.

View profile

ZF Capri NewCo

About the exhibitor

AI-powered reference data for the independent validation of ADAS and automated-driving systems.

View profile

Plan your visit

Two days.
One focused forum.

Dr. Sieber Halle (Stadthalle), Sinsheim, Germany.

Opening times & venue

DAY 01

Tuesday

12 October 2027

Registration08:30
Expo opens09:00
Conference09:30–17:30
Networking17:00–20:00
DAY 02

Wednesday

13 October 2027

Registration08:30
Expo opens09:00
Conference09:00–16:30
VENUEDr.-Sieber-HalleFriedrichstraße 17 · 74889 Sinsheim, Germany